Agros Nectar: European Fruit Juices, From Grove to Glass
From the careful cultivation of European fruits to the final drop in your glass, Agros Nectar presents authentic flavours produced with responsibility and European know-how.
Agros Nectar is a three-year EU-funded information and promotion programme that highlights the quality, safety, and value of European fruit juices in China and Japan.
The programme presents the reliable production standards applied across Europe and the strong commitment to transparency, responsibility, and excellence through every step of the process, from cultivation to processing and final product selection.
Focusing on orange, grapefruit, and mandarin juices, Agros Nectar introduces international consumers to products recognised for their authentic taste, consistency, and trusted European character.
Co-funded by
the European Union
Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Research Executive Agency (REA). Neither the European Union nor the granting authority can be held responsible for them.
THE EUROPEAN UNION SUPPORTS
CAMPAIGNS THAT PROMOTE
HIGH QUALITY AGRICULTURAL PRODUCTS.
EU Quality — From Field to Glass
Europe applies strict standards across cultivation, processing, and final product handling, ensuring transparency, safety, and reliability at every step.
Responsible Agricultural Practices
European producers follow practices designed to respect natural resources and support a sustainable production approach.
Quality Without Compromise
Strict EU rules ensure that every step of production meets high standards of quality, safety, and traceability.
Expertise Across the Chain
Every stage of the process benefits from the experience and knowledge of professionals dedicated to maintaining reliable European production standards.
Innovation and Continuous Progress
Europe invests in research and modern techniques that help improve production efficiency and support long-term sustainability.
About AGROS NECTAR
Agros Nectar is a three-year EU-funded information and promotion programme that showcases the quality, safety, and trusted production standards of European citrus juices. The programme highlights how expertise, responsible cultivation, and strict EU requirements come together to ensure reliable products for consumers.
With dedicated activities in China and Japan, Agros Nectar presents the story behind every glass of European orange, grapefruit, and mandarin juice, a story shaped by know-how, commitment, and the values that define European agricultural production.
Quality Without Compromise
European citrus juices are produced under one of the most reliable food systems in the world, guided by strict European Union requirements that oversee every stage of the process. From the careful management of the orchards to the handling and processing of the fruit, each step follows established procedures designed to safeguard quality, ensure safety, and maintain complete traceability. This consistent approach allows European producers to deliver quality juices that reflect responsibility, expertise, and a long tradition of trust in European agricultural production.
Our Commitment to European Quality
European production is built on responsibility, expertise, and continuous improvement, ensuring that citrus juices meet consistent standards of quality and safety.
Producers across Europe work with care and dedication, applying practices that respect the product and follow EU requirements. This approach supports a transparent, reliable, and trusted value chain.
Discover the Flavours of European Quality Juices
Explore the authentic taste and character of European orange, grapefruit, and mandarin juices, produced with care and guided by strict EU quality standards.
Orange Juice
Bright, aromatic, and refreshingly balanced, orange juice is the timeless classic of European citrus. Its vibrant colour and natural flavour make it ideal for every moment of the day.
Grapefruit Juice
Known for its bold character and distinctive taste, grapefruit juice combines gentle bitterness with lively acidity. A modern, refreshing choice!
Mandarin Juice
Soft, fragrant, and naturally vibrant, mandarin juice brings a light and joyful citrus experience. Its rounded sweetness and lively aroma make it wonderfully versatile.
